U.S. Senior Open Partner Toolkit Resource Guide

Get Ready for the U.S. Senior Open! The championship is a big deal - the first time this major golf event will be held in central Wisconsin.

Own a business in central Wisconsin? Use our Partner Toolkit Resource guide to help get the word out about your business and its offerings and roll out the red carpet to visitors during the U.S. Senior Open. Whether you're offering special offers during the tournament or wondering what the impact of the championship could mean for your business, learn more with our Partner Toolkit. 

Partner Toolkit Resources

Get Ready for the U.S. Senior Open

U.S. Senior Open Infographic

U.S. Senior Open Promotional Poster

Social Media Graphics

Get Ready for the U.S. Senior Open

Dig into all of the details about the event, which will welcome the best male golfers (age 50 and up), to the picturesque SentryWorld Golf Course. Learn more about who's coming, the schedule, and how to prepare!

How to Prepare

The U.S. Senior Open will be the biggest sporting event ever played in central Wisconsin. But the focus won’t just be on golf. Fans, golfers, and volunteers will be exploring the Stevens Point Area—especially after play concludes around sunset each day. Whether your business is retail or service-oriented, expect extra patrons. Here are a few things you may want to consider for your business to make the most of this increased exposure.

Shine a spotlight on your business:

• Enhance exterior and interior spaces
• Add flowers or other seasonal decorations
• Update your signage as needed

Plan for increased business:

• Offer specials (and submit them to be featured)
• Bulk up your inventory
• Secure adequate staffing
• Consider extending hours of operation

Promote the event and your business:

• Hang the event poster provided (download here)
• Use the U.S. Senior Open logo and images provided
• Use #USSeniorOpen and tag @SentryWorld in your social media posts
• Share the excitement with posts like "We're proud to host the #USSeniorOpen in Stevens Point..." or "Join us in Stevens Point for the #USSeniorOpen..." and link to the ticket page: ussenioropen.com

Welcome golfers, spectators, & attendees:

To provide a warm central Wisconsin welcome to visitors consider updating your signage, marquees, and digital display boards to commemorate the event. Below are a few suggestions to get your creative juices flowing! Please note this event is hosted by the USGA and is NOT a PGA event.

Window Cling

Let visitors know about all the other things to do in the area while they're here with our 4" x 5" window cling (view here) to hang in your business.

To request yours, call the Visitors Bureau at (715) 344-2556. 

​Social Media Graphics

Share the love and help let your customers know that the U.S. Senior Open is coming to central Wisconsin. Not sure where to start? SentryWorld and the U.S.G.A. have compiled some images, quick facts, and a video that you can share on social to help build the excitement leading up to the event.

Click on the images below to open the dropbox and download each graphic. 

Get Excited!

Check out this sizzle reel and start getting excited about the upcoming championship! View the dropbox to download the video and use on your socials or website.

GET IN TOUCH WITH US!

For questions about what the Stevens Point Area Convention and Visitors Bureau can do to aid your business during the U.S. Senior Open, please contact Taylor Greenheck by calling (715) 344-2556 or by email.

EXPERIENCE THE STEVENS POINT AREA

Join the fun, by including @stevenspointarea on Instagram, or using the hashtag #StevensPointArea.