A young girl writes a letter to the editor of the New York Sun. “Dear Editor, I am eight years old. Some of my little friends say there is no Santa Claus. Papa says if you see it in the Sun, it’s so. Please tell me the truth. Is there a Santa Claus?” Ed Mitchell, the editor, assigns Frank Church—a reporter on the verge of self destruction—the task of answering Virginia’s question. Church’s quest and reply have become one of the world’s most quoted and beloved editorials. Playbook format.